Henry’s Honey

A branding project and label design for Henry’s Honey; a company based in the UK that produces premium organic honey.

Henrys Honey logo

The client stated the brand design needed to be a clean and modern, with a ‘less-is-more’ approach to the brand. I created the logo against a black background, with highlights of yellow in the text and icon to indicate the golden honey. The black background stands out well against the honey suspended in the jar. The bee, while not a honeybee but the more widely recognised bumblebee, is a fun little light-hearted icon which helps the consumer realise that this is a product made by bees.

Henrys Honey logo
The client stated the brand design needed to be a clean and modern, with a ‘less-is-more’ approach to the brand. I created the logo against a black background, with highlights of yellow in the text and icon to indicate the golden honey. The black background stands out well against the honey suspended in the jar. The bee, while not a honeybee but the more widely recognised bumblebee, is a fun little light-hearted icon which helps the consumer realise that this is a product made by bees.
Henry's Honey Mockup

The script font for the name gives the brand a personalised feel, which the capital ‘H’ in ‘Henry’s’ stamps its authority throughout the brand that this is the honey of choice for consumers. Meanwhile, the font I used for the word ‘HONEY’ is ultra-clean by comparison, this helps the reader easily identify what kinds of product this is.

The script font for the name gives the brand a personalised feel, which the capital ‘H’ in ‘Henry’s’ stamps its authority throughout the brand that this is the honey of choice for consumers. Meanwhile, the font I used for the word ‘HONEY’ is ultra-clean by comparison, this helps the reader easily identify what kinds of product this is.
Henry's Honey Mockup
Henrys Honey Gift Mockup

I decided not to incorporate a hexagon shape to represent a honeycomb in the main design, as this would look too cluttered against the rest of the design. Instead I kept it simple with a barely-there honeycomb graphic in opposite corners of the label. Also, by keeping the label square-cut instead of a hexagon shape, this will help to keep label production costs down, as the labels are not kiss-cut.

Henrys Honey Gift Mockup
I decided not to incorporate a hexagon shape to represent a honeycomb in the main design, as this would look too cluttered against the rest of the design. Instead I kept it simple with a barely-there honeycomb graphic in opposite corners of the label. Also, by keeping the label square-cut instead of a hexagon shape, this will help to keep label production costs down, as the labels are not kiss-cut.
If you have a graphic design or logo design requirement, please contact me for a friendly chat!
Call Now Button